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次の英文を読み、下線部(1)および(2)を和訳しなさい。
What is a good letter? Simply put, a letter is "good" when it achieves the purpose its writer had in mind. (1)The purpose may be to convince a potential buyer that she or he ought to become a regular customer, to collect a payment that is late without offending the reader, to win back a customer who has quit buying, to calm down someone who has been mistreated, to obtain a favor, or simply to win a friend. When the person who receives the letter reacts in the manner the writer hoped for, the letter is effective.
(2)There really is no other measure of the effectiveness of a communication than the reader's reaction to it. The words, sentences, and paragraphs may please the writer immensely -- indeed, the message may be perfectly constructed -- but if the reader does not respond as the author intended, the communication is a failure. [京産大]
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